You can use web push notifications to re-engage your users in many different ways. For example you can send transactional notifications to specific users when something happen or you can send large campaigns to all your subscribers. However in this tutorial we show a way to send notifications specifically to users who become inactive.
Force the user to subscribe to web push notifications
Forcing the user to subscribe to push notifications is probably not a good choice for most websites. However there are some specific situations where it makes sense to do that.
Turn website notifications on or off
You can change your notification preferences for a website at any time. You can allow or block the notifications using the browser preferences:
Can I use the (Web) Push API with hybrid mobile apps?
Many developers have asked if they can use Pushpad for sending push notifications to their hybrid mobile apps. Basically they want to use the W3C Push API inside a WebView. That would make sense, because a WebView is a sort of browser embedded inside an application.
Does Safari on iOS support web push notifications?
At the moment Safari on iOS doesn’t support web push notifications.
How to find the pages that generate more subscriptions to web push notifications
Recently a customer has asked:
I would like to track which are the best pages of my site to get subscriptions.
Here’s a simple solution using Pushpad Pro and the Javascript SDK:
Marketing with QR codes and web push notifications
Web push notifications have more features and are much cheaper compared to traditional SMS. They are generally the best choice for online businesses. However they have a drawback for physical stores: it can be hard to make the user subscribe. For SMS it is much easier: you just need to collect the phone number through a form (e.g. using paper). For web push is different: you need to tell the user to visit a given website in order to subscribe. Or… you can use QR codes!
Microsoft Edge now supports web push notifications
Microsoft has just announced that the latest version of Edge supports the Push API.
How to send a web notification at a specific time
You can use the Push API to send timely notifications from your website (the notifications are delivered even when the user is not on your website). If you use Pushpad, a service for web push, it is very simple to set the time when the notification must be delivered. The following example shows how to create a button to create a reminder.
Pushpad: monitor CTR and other metrics for web push notifications
As you may already know, you can use Pushpad to collect metrics about the delivery of web push notifications. We have recently updated the docs with more detailed information, so you can check them out.
Today we are also happy to announce that a new metric is displayed in the dashboard: the Click-through rate (CTR).